Business Affairs
Deep Dives
Registration Fee
$500.00/Course
*payment plans available*
Got the fundamentals covered and looking for a master class on a specific topic?
Or maybe you want training for your BA team or new producers, but don’t have the time. We have you covered.
Interactive Learning, Not Just Lectures
Forget boring lectures and 2 hours of note taking. Our certificate program is designed to be interactive and engaging, featuring:
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Online Classes: Led by experienced Hailstorm professionals.
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Real-World Application: Discussion-based learning centered on actual industry projects.
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Comprehensive Curriculum: From reviewing creative to production to talent and music, we cover the full lifecycle of the making of modern advertising materials.
What You Will Gain
Upon completion , students will be equipped to:
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Navigate the BA Landscape: Fully understand the roles, responsibilities, and how BA interacts with brands and creative teams.
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Learn to Manage Production & Budgets: Gain knowledge in production lifecycles, understanding bids, contracts, and insurance.
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Master Talent & Union Contracts: Gain experience with SAG-AFTRA contracts and learn about talent casting, session and use estimating.
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Grow Your Knowledge in Intellectual Property: Deepen your understanding of music licensing, IP laws, and network clearance.
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Understand Regulation: Learn about the regulatory bodies impacting modern marketing materials.
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Soft Skills: Gain presentation skills, Learn empathic and effective communication.
About Me.
Course Syllabus
Module
Module 1:
2 Weeks
Sept 15th - Sept 22nd
Module 2:
4 Weeks
[Dates]
Module 3:
4 Weeks
[Dates]
Module 4:
2 Weeks
[Dates]
Module 5:
2 Weeks
[Dates]
Module 6:
4 Weeks
[Dates]
Module 7:
2 Weeks
[Dates]
Module 8:
2 Weeks
[Dates]
Module 9:
2 Weeks
[Dates]
Module 10:
2 Weeks
[Dates]
Topic
Introduction to Advertising Business Affairs
Creative Development
Pre-Production Part 1
Pre-Production Part 2
Production Part 1
Post Production Part 1
Music
Post Production Part 2
Rights Management
Final
Key Areas of Learning
What is BA and what does BA do, the life of a project, lingo, media types, roles in an agency/production
Reviewing creative concepts, regulatory aspects, network pre-clearance, IP, trademarks, fonts, props, social media, promotions. QUIZ!
Talent 101- union/non-union session estimating, casting, contracts/government docs/taxes and worker’s comp insurance, minors. QUIZ!
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Production bids/contracts, award, wrap insurance, animals, production estimates/purchase orders.
TEST!
Talent contract preparation, on-set, props, clearance considerations. QUIZ!
VOs, Talent sessions, final cast, post production agreements, rough cuts review/network clearances. TEST!
All things music - types, specs, union considerations, licensing, RPOs. QUIZ!
Final clearance, completion reports, paying first use cycles. QUIZ!
Rights tracking tools, expirations, renewals.
Final Exam & Presentations